The jury is out…. Portfolio Management Services (PMS) have outperformed Equity Mutual Funds (MF) by a huge margin!
If you had invested INR 50 lakhs each in the basket of Top 5 Equity Mutual Funds v/s in Top 5 Portfolio Management Services over the last 1,2,3,5, and 10 Years, where would you end up?
Check out the numbers below!
For high performance investing, which is better – Portfolio Management Services or Mutual Funds?
Charmi Shah
Content & Analysis,
PMS AIF WORLD
Wealth Management Industry is not designed to be Fair. There are hundreds of products and strategies that waste time and money. A strict discipline is required, and one must practice caution while investing. It is easy to socialize and sell, which is what most sales-driven wealth management companies do. But it is equally difficult to maintain insight and integrity, which is what drives us.
PMS AIF WORLD provides analytics & content backed quality investment services. It is easy to socialize and sell, which is what most sales-driven wealth management companies do. But it is equally difficult to maintain insight and integrity, which is what drives us. Our focus is Performance, and we are driven by meaningful analytics.
We are a new age Wealth Management Company. With us, investors make informed investment decisions.
Here we present a simple analysis to address some real questions asked by investors today – Where should you invest – Portfolio Management Services (PMS) or Mutual Funds (MF)?
While both are well regulated and credible structures meant to out-perform equity market indices, objective performance analysis conveys that it is the PMSs that have generated significantly higher alpha and so, are righty considered to be wealth-creating vehicles.
Which is better – Portfolio Management Services or Mutual Funds?
We have curated a detailed score card to analyse the performance of both. A comparison has been done between MFs and PMSs (data has been considered as of 31.03.2023 for both) and the infographics of the same are given below.
We followed 3 simple steps
Step 1: We filtered Top 5 PMSs and Top 5 Mutual Funds (Open Ended, Regular Plans) in different time periods of 1 Year, 2 Years, 3 Years, 5 Years, and 10 Years from all the options available during these time periods; for all— Annualized Returns have been taken for period ending 31.03.2023.
Also, since 10Y is a good long term horizon, we have not bifurcated the comparison into different market cap categories for 10Y. Thus, for a 10-year period, the comparison has been done across all categories; but for 5Y, 3Y, 2Y, and 1Y comparisons, we bifurcated into Multi Cap comparison as well as Mid & Small Comparisons.
Step 2: To make it simpler, we compared Multi Cap PMSs with Multi/Flexi Cap MFs and we compared Mid & Small Cap PMSs with Mid & Small Cap MFs.
Step 3: We assumed investing INR 2.5 crores in equal weights (i.e. INR 50 lakhs each) in Top 5 PMSs & investing INR 2.5 crores in equal weights (i.e. INR 50 lakhs each) in Top 5 MFs during these time periods and arrived at the following results.
10Y Returns Comparison – Across All Categories
TOP 5 PMSs- 10Y Returns (Across all categories) | ||
Scheme Name | AuM (Cr) | Annualized Returns |
Aequitas Investment India Opportunities Product | ₹1,597.95 | 31.80% |
Vallum India Discovery | ₹ 473.82 | 29.30% |
Nine Rivers capital Aurum Small Cap Opportunities | ₹ 267.00 | 26.80% |
SageOne Investment Core Portfolio | ₹2,360.00 | 24.40% |
AccuraCap PicoPower | ₹ 876.06 | 22.90% |
TOP 5 MFs- 10Y Returns (Across all categories) | ||
Scheme Name | AuM (Cr) | Annualized Returns |
Nippon India Small Cap Fund | ₹ 24,490.83 | 25.00% |
Mirae Asset Emerging Bluechip Fund | ₹ 23,447.27 | 22.00% |
DSP Small Cap Fund | ₹ 8,877.64 | 22.00% |
Quant Active Fund | ₹ 3,687.61 | 21.00% |
Canara Robeco Emerging Equities | ₹ 15,416.80 | 20.00% |
Conclusion: If one had invested Rs 2.5 Crs in these top 5 PMSs on 1st April 2013, rather than in the top 5 MFs, over a period of 10 years, one would have generated Rs 9.76 Crs more.
5Y Returns Comparison – Multi Cap
TOP 5 PMSs- 5Y Returns (Multi Cap Fund) | ||
Scheme Name | AuM (Cr) | Annualized Returns |
ValueQuest Platinum Scheme | ₹ 341.61 | 19.50% |
Sameeksha Capital Equity Fund | ₹ 604.10 | 18.60% |
Globe Capital Value PMS | ₹ 269.00 | 16.42% |
Avestha Growth PMS | ₹ 459.00 | 16.41% |
IIFL Wealth & AMC Multicap | ₹3,682.00 | 16.40% |
TOP 5 MFs- 5Y Returns (Regular Plan, Multi/Flexi Cap Fund) | ||
Scheme Name | AuM (Cr) | Annualized Returns |
Parag Parikh Flexi Cap Fund | ₹ 31,290.25 | 17.19% |
Mirae Asset Emerging Bluechip Fund | ₹ 23,447.27 | 14.22% |
PGIM India Flexi Cap Fund | ₹ 5,310.35 | 13.91% |
HDFC Flexi Cap Fund | ₹ 31,892.77 | 13.62% |
SBI Large & Midcap Fund | ₹ 9,827.47 | 13.04% |
Conclusion: If one had invested Rs 2.5 Crs in these top 5 PMSs on 1st April 2018, rather than in the top 5 MFs, over a period of 5 years, one would have generated Rs 0.69 Crs more.
5Y Returns Comparison – Mid & Small Cap
TOP 5 PMSs- 5Y Returns (Mid & Small Cap Fund) | ||
Scheme Name | AuM (Cr) | Annualized Returns |
UNIFI Blended Fund-Rangoli | ₹ 11,012.28 | 18.80% |
UNIFI APJ 20 | ₹ 434.64 | 16.60% |
Ambit Investment Advisors Emerging Giants | ₹ 268.70 | 16.20% |
Equirus Long Horizon Fund | ₹ 575.87 | 15.70% |
UNIFI Insider Shadow | ₹ 642.23 | 15.61% |
TOP 5 MFs- 5Y Returns (Regular Plan, Mid & Small Cap Fund) | ||
Scheme Name | AuM (Cr) | Annualized Returns |
Axis Small Cap Fund | ₹ 11,601.44 | 17.55% |
PGIM India Midcap Opportunities Fund | ₹ 7,811.60 | 16.84% |
Nippon India Small Cap Fund | ₹ 24,490.83 | 15.97% |
Kotak Small Cap Fund | ₹ 8,672.23 | 15.26% |
Axis Midcap Fund | ₹ 18,748.75 | 13.99% |
Conclusion: If one had invested Rs 2.5 Crs in these top 5 PMSs on 1st April 2018, rather than in the top 5 MFs, over a period of 5 years, one would have generated Rs 0.15 Crs more.
3Y Returns Comparison – Multi Cap
TOP 5 PMSs- 3Y Returns (Multi Cap Fund) | ||
Scheme Name | AuM (Cr) | Annualized Returns |
Negen Capital Special Situations & Technology Fund | ₹ 432.69 | 57.20% |
Buoyant Capital Opportunities Multi-cap | ₹ 694.00 | 47.80% |
Unique Strategic Fund | ₹ 805.82 | 46.76% |
ValueQuest Platinum Scheme | ₹ 341.61 | 44.80% |
ValueQuest Growth Scheme | ₹ 768.80 | 40.40% |
TOP 5 MFs- 3Y Returns (Regular Plan, Multi/Flexi Cap Fund) | ||
Scheme Name | AuM (Cr) | Annualized Returns |
Quant Active Fund | ₹ 3,687.61 | 45.12% |
Nippon India Multicap Fund | ₹ 14,341.99 | 37.69% |
HDFC Flexi Cap Fund | ₹ 31,892.77 | 36.47% |
ICICI Prudential Large & Mid Cap Fund | ₹ 7,246.58 | 36.28% |
HDFC Large and Mid Cap Fund | ₹ 8,056.74 | 34.77% |
Conclusion: If one had invested Rs 2.5 Crs in these top 5 PMSs on 1st April 2020, rather than in the top 5 MFs, over a period of 3 years, one would have generated Rs 1.45 Crs more.
3Y Returns Comparison – Mid & Small Cap
TOP 5 PMSs- 3Y Returns (Mid & Small Cap Fund) | ||
Scheme Name | AuM (Cr) | Annualized Returns |
Counter Cyclical Diversified Long Term Value PMS | ₹ 290.14 | 111.90% |
Aequitas Investment India Opportunities Product | ₹1,597.95 | 62.30% |
Valentis Advisors Rising Star Opportunity Fund | ₹ 344.84 | 55.60% |
Nine Rivers capital Aurum Small Cap Opportunities | ₹ 267.00 | 54.80% |
UNIFI APJ 20 | ₹ 434.64 | 52.83% |
TOP 5 MFs- 3Y Returns (Regular Plan, Mid & Small Cap Fund) | ||
Scheme Name | AuM (Cr) | Annualized Returns |
Quant Small Cap Fund | ₹ 3,578.84 | 65.60% |
Nippon India Small Cap Fund | ₹ 24,490.83 | 50.34% |
Canara Robeco Small Cap Fund | ₹ 5,106.04 | 47.72% |
HSBC Small Cap Fund | ₹ 8,718.44 | 46.69% |
HDFC Small Cap Fund | ₹ 14,962.63 | 45.61% |
Conclusion: If one had invested Rs 2.5 Crs in these top 5 PMSs on 1st April 2020, rather than in the top 5 MFs, over a period of 3 years, one would have generated Rs 3.71 Crs more.
2Y Returns Comparison – Multi Cap
TOP 5 PMSs- 2Y Returns (Multi Cap Fund) | ||
Scheme Name | AuM (Cr) | Annualized Returns |
Green Lantern Capital LLP Growth Fund | ₹ 77.00 | 37.80% |
Buoyant Capital Opportunities Multi-cap | ₹ 694.00 | 23.30% |
Avestha Growth PMS | ₹ 459.00 | 23.11% |
Carnelian Capital Shift | ₹ 320.00 | 22.20% |
ithought Solitaire PMS | ₹ 445.00 | 21.40% |
TOP 5 MFs- 2Y Returns (Regular Plan, Multi/Flexi Cap Fund) | ||
Scheme Name | AuM (Cr) | Annualized Returns |
Nippon India Multicap Fund | ₹ 14,341.99 | 19.40% |
HDFC Flexi Cap Fund | ₹ 31,892.77 | 17.70% |
ICICI Prudential Large & Mid Cap Fund | ₹ 7,246.58 | 16.92% |
Quant Active Fund | ₹ 3,687.61 | 16.07% |
SBI Large & Midcap Fund | ₹ 9,827.47 | 15.05% |
Conclusion: If one had invested Rs 2.5 Crs in these top 5 PMSs on 1st April 2021, rather than in the top 5 MFs, over a period of 2 years, one would have generated Rs 0.53 Crs more.
2Y Returns Comparison – Mid & Small Cap
TOP 5 PMSs- 2Y Returns (Mid & Small Cap Fund) | ||
Scheme Name | AuM (Cr) | Annualized Returns |
Counter Cyclical Diversified Long Term Value PMS | ₹ 290.14 | 61.58% |
Aequitas Investment India Opportunities Product | ₹1,597.95 | 43.20% |
Right Horizons Minerva Under Served | ₹ 75.00 | 40.20% |
Arihant AMC Electrum Laureate Portfolio | ₹ 179.46 | 29.50% |
ICICI Prudential PMS PIPE Strategy | ₹1,159.20 | 25.40% |
TOP 5 MFs- 2Y Returns (Regular Plan, Mid & Small Cap Fund) | ||
Scheme Name | AuM (Cr) | Annualized Returns |
Quant Small Cap Fund | ₹ 3,578.84 | 27.19% |
HSBC Small Cap Fund | ₹ 8,718.44 | 24.45% |
Tata Small Cap Fund | ₹ 3,512.34 | 23.20% |
Nippon India Small Cap Fund | ₹ 24,490.83 | 23.01% |
Canara Robeco Small Cap Fund | ₹ 5,106.04 | 22.72% |
Conclusion: If one had invested Rs 2.5 Crs in these top 5 PMSs on 1st April 2021, rather than in the top 5 MFs, over a period of 2 years, one would have generated Rs 1.09 Crs more.
1Y Returns Comparison – Multi Cap
TOP 5 PMSs- 1Y Returns (Multi Cap Fund) | ||
Scheme Name | AuM (Cr) | Annualized Returns |
Green Lantern Capital LLP Growth Fund | ₹ 77.00 | 22.20% |
Avestha Growth PMS | ₹ 459.00 | 19.19% |
O3 Securities Core Value Strategy | ₹ 482.84 | 13.00% |
Pace 360 Tresor Flexi | ₹ 94.97 | 10.60% |
ICICI Prudential PMS Value Strategy | ₹ 86.40 | 10.50% |
TOP 5 MFs- 1Y Returns (Regular Plan, Multi/Flexi Cap Fund) | ||
Scheme Name | AuM (Cr) | Annualized Returns |
HDFC Flexi Cap Fund | ₹ 31,892.77 | 8.83% |
HDFC Multicap Fund | ₹ 5,885.48 | 7.37% |
Nippon India Multicap Fund | ₹ 14,341.99 | 6.26% |
Kotak Multicap Fund | ₹ 3,913.93 | 4.11% |
ICICI Prudential Flexicap Fund | ₹ 10,790.95 | 3.93% |
Conclusion: If one had invested Rs 2.5 Crs in these top 5 PMSs on 1st April 2022, rather than in the top 5 MFs, over a period of 1 year, one would have generated Rs 0.22 Crs more.
1Y Returns Comparison – Mid & Small Cap
TOP 5 PMSs- 1Y Returns (Mid & Small Cap Fund) | ||
Scheme Name | AuM (Cr) | Annualized Returns |
Aequitas Investment India Opportunities Product | ₹1,597.95 | 19.80% |
Counter Cyclical Diversified Long Term Value PMS | ₹ 290.14 | 18.33% |
ICICI Prudential PMS PIPE Strategy | ₹1,159.20 | 10.10% |
AlfAccurate Advisors Budding Beasts PMS | ₹ 50.00 | 8.07% |
UNIFI BCAD: Breakout 20 PMS | ₹ 885.00 | 8.00% |
TOP 5 MFs- 1Y Returns (Regular Plan, Mid & Small Cap Fund) | ||
Scheme Name | AuM (Cr) | Annualized Returns |
Tata Small Cap Fund | ₹ 3,512.34 | 13.76% |
HDFC Small Cap Fund | ₹ 14,962.63 | 10.39% |
Motilal Oswal Midcap Fund | ₹ 3,800.72 | 10.15% |
HDFC Mid-Cap Opportunities Fund | ₹ 35,172.92 | 8.98% |
Franklin India Smaller Companies Fund | ₹ 7,293.16 | 7.01% |
Conclusion: If one had invested Rs 2.5 Crs in these top 5 PMSs on 1st April 2022, rather than in the top 5 MFs, over a period of 1 year, one would have generated Rs 0.07 Crs more.
From the above results, it is clear that investing in PMSs has created more wealth for investors than investing in MFs.
This was simple. The difficult task starts from here on. And, that is –
- How to select the potential Best 5 Portfolios for different periods of 3 to 5 years of future investments?
- How to have the conviction to hold the best ones for the longer term?
And, this is best endeavored by our Analytics & Content backed approach.
Our proprietary analysis & content helps tackle the above 2 tasks. We are very selective, and we analyze PMS products across the 5 Ps – People, Philosophy, Performance, Portfolio, and Price with an aim to ascertain the Quality, Risk, and Consistency (QRC) attributes before suggesting the same to investors.
Holding on to the good equity investments requires high conviction in the portfolio at all points of time, else, one tends to exit early owing to the traps of emotions or impatience. With our proprietary content via fund manager videos, newsletters, and articles, we keep our clients updated, and this ensures our clients always make informed decisions.
We offer responsible, long-term quality investing. Our Philosophy is simple, but not easy –
Quality + High Conviction = Compounding.
For any queries related to your investment needs, book an appointment with our experts.
This analytics is an endeavor to compare MFs and PMSs objectively.
Please Note:
- Min AUM taken for PMSs (3Y, 5Y, and 10Y Category) is Rs 200 Crs
- Min AUM taken for PMSs (2Y Category) is Rs 75 Crs
- Min AUM taken for PMSs (1Y Category) is Rs 50 Crs
- Min AUM taken for MFs (5Y, and 10Y Category) is Rs 4000 Crs
- Min AUM taken for MFs (3Y Category) is Rs 3000 Crs
- Min AUM taken for MFs (2Y, and 1Y Category) is Rs 2000 Crs
Source: Respective PMS Companies’ Audited Factsheets for PMS Data and Value Research P2P Data for MF Data.Returns more than 1 year is CAGR. These are Point-to-Point returns till 31st March 2023. So, for 10Y, the period taken is 01st April 2013 to 31st March 2023 and likewise for others as well.
RISK DISCLAIMER: Investments are subject to market-related risks. This write up is meant for general information purposes and not to be construed as any recommendation or advice. The investor must make their own analysis and decision depending upon risk appetite. Only those investors who have an aptitude and attitude to risk should consider the space of Alternates (PMS & AIFs). Past Performance may or may not be sustained in the future and should not be used as a basis for comparison with other investments. Please read the disclosure documents carefully before investing. PMS & AIF products are market-linked and do not offer any guaranteed/assured returns. These are riskier investments, with a risk to principal amount as well. Thus, investors must make informed decisions. It is necessary to deep dive not only into the performance, but also into people, philosophy, portfolio, and price, before investing. We, at PMS AIF WORLD do such a detailed 5 P analysis.
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